IT’s what
John WEst rejects,

that makes
JohN West
the best.

The John West fisherman is back up to his old tricks.

LAUNCH SPOT

The next chapter in the iconic saga of the bear and the fisherman. No pressure then…

Award 2026 - Commercials 30 Seconds (Finalist)

Out of home

In OOH we made the endline so big that even people driving in red blurred cars could see it perfectly.

CREDITS

CCO - Glen Dickson
CD - Tian Murphy
Creatives - James Coumans & Cameron Watson
Agency - ClemengerBBDO
Director - Max Barden @ Sweetshop
Edit - Simon Price @ Arc
Post - Alt. VFX

Music - Birdbrain
Sound - Matt Thompson
Stills - Ross Brown